Welcome to Vertical,
My name is Clifton, a Creative Director and Film Maker based in Colorado Springs, CO. As a Creative Director my mission is to infuse storytelling through the medium of digital media and digital marketing.
I believe great work comes from great collaboration and Vertical is a platform where creative specialist come together to create engaging videos. I’m a visionary at heart and take pride in implementing strategies to elevate brands that will make deeper connections with your targeted audience.
In the process of producing content I love to inspire teams to believe in the impossible to create work that exceeds expectations while making a great impact. On my creative journey I’ve had the opportunity to work for brands such as Microsoft, Time Inc., Way Better Snacks, Wyoming University, Real Simple, and Alpine Bank.
OUR PROCESS
VISION
We start with the end in mind, grasping the vision you have for your brand positioning in your industry. Your vision is the catalyst to our creative direction, keeping our team aligned to create a compelling narrative.
FILM MAKING
In the film making phase our creative direction and art direction comes to life. We capture cinematic visuals to communicate your story with emotion, drawing a deeper connection with the viewer. (Camera speed… Audio speed… Rolling Camera… Action!)
CREATIVE DIRECTION
In our brainstorming sessions we work through ideas and strategies to infuse a spark into your branding and advertising. These ideas will help establish a framework that will initiate the production process.
CUTTING + EDITING
There is a science to crafting a dynamic story working through hundreds of clips and hours of raw material. We specialize in sculpting videos that creates impact, making sure your message resonates on screen.
CREATIVE WRITING
Creative writing is the first step to convey a message displaying your unique value proposition. We focus our time and energy to make sure your voice is unique, while keeping your personality and tone intact.
RESULTS
We deliver the best results creating narratives connecting brands with people. Your brand story is unique, but it must be told in a way where people are inclined to listen.